Will everything be responsible investing?
Impact investing, responsible investing, environmental, social and governance investing – these are all different branches coming from the same tree and have been rising in popularity.
As interest in climate-related issues has been growing for some time, more and more investors have been looking towards making their money work for the greater good.
The consumer-facing campaign Make My Money Matter has played a key role in encouraging people to explore where their pensions are invested, as well as how they could change this to contribute more positively to society and the environment.
Naturally, all fund managers want their investments to last in the long term, raising the question of whether those funds that do not offer some form of sustainable investing are likely to get left behind.
With so much money invested in pensions, many investors will see this as the easiest form of responsible investing and putting their money towards a good cause.
Morningstar data on sustainable fund flows found that investors, especially in Europe, are becoming far more engaged in responsible investing and this demand is being met by a large number of fund launches.
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